The Duratus Academy Review

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Are you dreaming of ditching your day job and jet-setting around the world? Or maybe you’d like to fatten your bank account with a steady stream of rent checks. If so, you may want to consider investing in real estate.

But is it right for you? And if it is, how do you get started? Click the Duratus Academy Review to know more.

Maura McGraw is the brains behind Duratus Properties, a top-notch residential investment and development company. She has a long track record of success in real estate and is a results-driven businesswoman who is dedicated to growing her company. She also balances her work life with her family, cherishing her role as a dedicated mother and wife. She spent 10 years in the Marine Corps and has a soft spot for helping veterans and military families invest in real estate.

Her business strategy is centered on leveraging technology to improve efficiency and reduce costs. She has a knack for identifying opportunities in the market and delivering solutions to clients. Her expertise in marketing, social media management, and market analysis has helped her grow her business rapidly. She also excels in creative projects like video editing, and she has a flair for creating engaging content that attracts new customers.

Maura McGraw’s Duratus Academy isn’t for everyone. The initial grunt work and modest profit margins can be a bit of a turn off, especially for those who prefer to play the long game with investing. If you want to beef up your bank account, but the real estate shuffle isn’t your thing, check out digital leasing instead. It’s a little more chill than the big three of buying, fixing, and flipping. Plus, there are no leaky pipes and tenant tantrums to deal with!

Aziz Abbas

Whether you’re an agent or broker looking to level up your property game or just a die-hard real estate junkie, Duratus Academy is your ticket into the big leagues of real estate scouting. This program is designed for real estate rookies who want to hit the ground running and learn fast, as well as veteran agents and brokers who are ready to start fattening their wallets with rent checks ASAP.

The Duratus Mind is a podcast that explores all things success, mindset, and motivation. Gaz, a former Special Forces Sergeant Major turned performance coach, interviews guests from diverse industries and backgrounds to try to understand what makes some people successful while others fail. He also shares his own experiences to try to help listeners understand how they can achieve their goals and reach new heights of success. The program is available on iTunes and Stitcher. It is free to subscribe and listen to.

Lilly Gomez

She’s the brains behind the brawn at Duratus Properties, a top-notch name in residential investment and development. She’s also a mother of two, and has big dreams of helping veterans get their piece of the real estate pie. Prior to launching her business, she spent 10 years in the Marine Corps.

As a marketing manager, Lilly is responsible for creating effective marketing strategies that help drive sales with a positive impact. Her background includes social media management and market analysis, which helps her bring a creative flair to Duratus’ visual storytelling. She is also proficient in Spanish and enriches the company’s marketing materials by incorporating her knowledge of the Hispanic market.

Duratus Mind is a podcast exploring all things success, mindset and motivation. Hosted by Garry “Gaz” Gomez, a former Special Forces Sergeant Major and performance coach who has coached senior executives across many diverse industries such as finance and football. He uses his unique experiences to help clients feel more authentic and resilient.

Brandon Garza

While he only saw the field once in his brief stint with the UTSA football team, quarterback Brandon Garza was a key cog in the machine that helped the Roadrunners win their first conference title. He credits his success to a great education and passion for the game, and he also offers private quarterback tutoring in South Texas. He recently joined The Duratus Mind, a podcast from former Special Forces Sergeant Major and performance coach Gaz Swindell, to discuss all things success mindset and motivation.

Real estate is a long-play game, and the quick turnarounds, big bucks, and risky plays can be a bit much for some people. If you’re allergic to the property tango or your bank account isn’t exactly bulging, consider alternatives like digital leasing instead. That way, you can start fattening your wallet and flexing your investing muscles without the risky high-wire act of recouping investments in a short amount of time.

Lisa Gomez

As a real estate investor herself, Lisa Gomez knows how important it is to invest in the right property. It takes a lot of hard work, but the payoff can be immense. The Duratus academy is the perfect place to start if you’re looking to get your foot in the real estate game.

She is also the host of The Duratus Mind podcast, a podcast that explores all things success and mindset. The podcast features Gaz, a former special forces Sergeant Major who coaches senior executives to help them feel more authentic and resilient.

Lisa’s two years with Duratus have shown her how to cultivate a positive work environment. Her creative flair extends to video editing, allowing her to enrich the company’s visual storytelling. She’s especially passionate about tenant communication and satisfaction, leveraging her skillset to make sure tenants have a smooth experience with Duratus. She also loves the family-oriented culture at the company. However, Duratus may not be the right fit for everyone. For example, the long-haul nature of real estate investing may be a turnoff for some people.

The on-page components of a website are the parts that search engines examine to determine how well the site fits a particular query. This includes a site’s title tag, meta description, image alt tags, and content. It also includes optimizing individual page elements to increase their search engine visibility. The main goal of on-page optimization is to help a webpage rank in the top results pages (SERPs) for a particular keyword. This can increase organic traffic and lead to more opportunities for converting visitors into customers.

To maximize on-page SEO, you must optimize each page of your client’s website to include the right keywords and topics. This will show Google that your clients’ sites have the answers to users’ queries. It will also ensure that each page is easily found by potential customers. A well-optimized site will also be rewarded by search engines, which may boost its ranking in the SERPs.

On-page SEO can be a complex process because the needs of searchers and search engines are constantly changing. As a result, it’s essential for agencies to keep up with the latest trends in on-page optimization to make sure they’re always using best practices.

One important aspect of on-page optimization is the use of keywords in title tags and meta descriptions. These are the first elements that searchers see when they click on a search result, so it’s crucial to ensure that they accurately describe the page’s content.

Other on-page SEO techniques include using internal links to improve navigation, creating high-quality page content that reflects user needs and queries, and ensuring that each web page has unique content. These factors are all critical to improving a website’s rankings in the SERP.

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Content creation is the cornerstone of SEO. Creating high-quality, valuable content is how you engage, inform, support, and delight your audience. In turn, this can increase the visibility of your business and brand and help you achieve your marketing goals. It also provides the foundation for all other SEO efforts.

It’s important to create relevant and engaging content that speaks to your audience’s pain points, interests, and mindset. This can help you gain their trust and drive traffic to your website. Moreover, quality content can help you improve your search engine rankings and increase revenue from search. However, it’s essential to remember that good content requires a lot of work and planning.

A great way to start is by doing keyword research. This will help you find the most popular searches in your industry, and can help you develop content that is tailored to those keywords. Additionally, you can use competitor analysis to see what kinds of topics they’re covering and how well they are performing in SERPs.

Once you’ve done your keyword research, you’ll need to decide what kind of format to produce your content in. Some ideas might be better suited for visual formats, such as infographics or videos, while others might be better suited to plain text. In any case, your content should be optimized for search engines by using keywords and including them in the body of the article.

When you’re ready to publish, it’s important to have a plan for how you’ll promote your content. This can include social media posts, paid advertising campaigns, or email newsletters. It’s also important to track the results of your content, such as page views and unique visitors. This data can be used to measure the effectiveness of your content and improve it.

Content is crucial to SEO because it demonstrates your expertise, inspires loyalty, and drives traffic to your website. In addition, it increases your chances of converting website visitors into customers. Moreover, it increases your revenue from search by eliminating the need for expensive pay-per-click (PPC) ads. In fact, research shows that people who visit your site and read your content are 131% more likely to buy from you.

Marketing Strategies

Pro Level Marketing Strategies

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1. Lead Magnets

A lead magnet is a piece of content that your audience can download in exchange for their contact information. They can be a variety of things, from eBooks and white papers to templates, checklists, and webinars. When choosing a lead magnet, it’s important to match it to the stage of the customer journey and buyer persona that you’re targeting. For example, a tool to streamline your productivity might be appropriate for someone in the awareness stage, but it won’t do much good for someone who already has an established business.

Your lead magnet should be relevant to your target audience and have immediate value. It should also be easy for them to consume and share. Consider offering content distilled into easily actionable snippets like checklists or one-page summaries rather than longer guides that require an investment of time. The best lead magnets solve a specific problem that your customers are facing. For instance, a webinar offers authoritative advice or data from an expert to solve an immediate need, making it more likely that your audience will provide their email address in exchange for the offer.

Another way to attract leads is by implementing an automated evaluation, such as an interactive quiz or tool. This type of lead magnet can be useful in different phases of the customer journey and can be used as a tool to help build trust and credibility with your brand. For example, a home improvement company can offer an automated assessment that helps users assess their current level of home maintenance to recommend the most cost-effective solution. The assessment can be accessed with a call to action button on the homepage that prompts users to enter their name and email address.

2. Lead Nurturing

Lead nurturing is one of the best ways to increase leads and customers over time. It involves sending content to your audience that matches their needs and preferences, and it can be triggered by events or activities. The most effective lead nurturing campaigns are based on a person’s buying journey and can be automated using a customer relationship management system. This helps to reduce the manual workload of sales and marketing teams, while also ensuring that each lead is being communicated with in accordance with their specific journey.

To create an effective nurture campaign, you should first determine the different stages of the buying process and what content they will need at each stage. Once you have this information, you can start to craft a communication schedule. The most important aspect of this is to ensure that you are delivering the right content at the right time, which can be achieved by creating an omnichannel communication strategy. This involves using multiple channels, such as email, social media, chatbots, and direct mail, to maintain contact with your audience.

Another great way to personalize your nurture campaign is by using buyer personas. These are semi-fictional representations of your buyers that include details such as their demographics, challenges, communication preferences, and lifestyle habits. This can help you tailor your content to fit their needs, which is key to improving engagement rates.

To increase the effectiveness of your lead nurturing program, you should also track and monitor the results of your campaign. This will allow you to see how well your leads are moving from one stage to the next, as well as identify any issues with your communication. You can do this by analyzing data such as open and click-through rates, as well as measuring the days that it takes on average for your leads to move from awareness to sales-ready status.

3. Email Marketing

Email marketing is a powerful digital marketing strategy that involves sending emails to current and potential customers in order to increase brand awareness, nurture leads, or make sales. As the most profitable and cost-effective direct marketing channel, email should be a cornerstone of your digital marketing strategy.

To use email to its fullest, you need a list of engaged subscribers. That’s why you need to utilize email marketing strategies that are designed to grow your subscriber list organically. These strategies include promoting your email subscription forms on every online touch point (ecommerce, social media, websites, blog posts, and in-person events) to encourage people to sign up.

Once your list is built, you can use email marketing to promote your products and services directly. This can be done through product announcements, discount promotions, and roundups that draw attention to specific items. You can also use upselling and cross-selling techniques to drive higher average order values.

Whether you’re using an ecommerce platform or a marketing automation tool, it’s important to set measurable goals and track the results of your campaigns. This will help you determine what tactics are working and which ones are not. For example, if you’re noticing that your email click-through rates are low, it might be time to try a new CTA strategy or move the email offer further up in the funnel.

You’ll also want to keep an eye on your deliverability rate, spam complaints, and list growth rate to ensure your emails are making it into your subscribers’ inboxes. Lastly, you’ll want to optimize your emails for mobile. ESPs offer email builders that let you adapt your content to fit different devices and screen sizes.

4. Lead Capture Pages

A lead capture page is a form that asks visitors to share their contact information in exchange for a free product. This is a great way to grow your email list and keep in touch with people who are interested in your brand.

A quality lead capture page should have a clear call to action and an offer that is relevant to the audience. It should also be simple to use, with no distractions like too many links or a pop-up. A lead capture page is also better for running ads and organic marketing because it has a specific goal that is easy to measure.

Your lead capture page should also highlight the benefits of your product, rather than just listing features. This will help build trust and convince people to make the purchase. For example, Trello uses a simple but effective headline to explain the product and its key feature of organizing projects with ease. Then, they add a powerful no-brainer guarantee to reinforce the value of their product.

It is important to test your lead capture pages, including the CTA copy. A slight change in copy can significantly affect your results, so it is worth trying out different versions to find out what works best for your audience.

Using the right marketing strategies is vital for growing your business and connecting with more customers. Creating effective landing pages is an essential part of this process, and you can easily do it with Leadpages. Start a free trial to create your first lead capture page in minutes. The only landing page builder engineered by marketers, not developers.

5. Social Media

In the modern world, social media is how many people connect with each other digitally. It’s their primary source of entertainment, socialization, news, shopping and trend tracking.

It’s also a great way to get breaking news as it happens – often before traditional outlets like TV or newspapers can cover it in detail. And it’s a place to share opinions about everything from politics and current events to new restaurants and movies.

As a marketing tool, it’s a powerful way to build brand awareness, engage with customers, and drive traffic to your website or other online assets. However, it takes a lot of time and energy to do it right. If not done well, it can erode brand trust and even damage the reputation of your business.

One of the most important parts of any social strategy is providing excellent customer service. It’s critical to respond quickly to questions and concerns – especially negative ones. In fact, research shows that over one-third of consumers will talk about a bad experience on social media.

It’s also important to analyze your competitors’ social media strategies. This can help you determine which elements of their campaigns are working and what isn’t. You don’t want to copy exactly what your competitors are doing, but you can take valuable insights that will improve your own campaigns.